How we work

We build enduring partnerships with our clients, working collaboratively to tackle complex challenges and create a lasting, positive impact on the world.

We are bold and entrepreneurial in our ambition.

Our brand is strongly aligned with being bold, being willing to lead industry debate and to challenge our clients thinking on issues and projects. We are always thinking about our future and plotting ambitious targets on what we are doing and where we are doing them.

Our principles and values are evident in everything we do.

Developed and documented in 2006, our principles and values are still as relevant now as they were then. They express how we treat staff, engage with clients and set the bar for the way we respect each other.

We cultivate independence, freedom of thought and creativity within our people.

We are a collection of highly educated and experienced people, and we think it is important that, as a business, we do not get in the way of people wanting to excel. We provide time, and encourage people to chase their passion, which flows through to better outcomes for our clients.

We are an evidence based organisation.

Being evidence-based means our work is backed by scientific evidence. It may cause friction with clients anticipating a certain outcome, but we hold true to what the evidence is telling us.

We champion collaboration.

Collaborations between our staff, our business, with research institutions, with other consultants and with our clients. Effective collaboration is what has made the business what it is today.


These elements combine to capture our core purpose: we are driven to create impact.

Meet our team

Visit the People page